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Regional PR Manager, U.S. Field Communications Team ID-12864

April 25, 2025

Description

Amazon is seeking a high-judgment, self-motivated, and creative communications professional to join our Field Communications Team.

As a Regional PR Manager you will help manage proactive, positive, earned, external storytelling for Amazon at the hyperlocal level, specifically in Tennessee, Alabama, Louisiana, and Mississippi. This role both mines for potential stories and helps other teams amplify their news locally, and coverage subject matter across all Amazon’s reputational and business areas.

The ideal candidate is based in Nashville with an ability to travel regularly to other Amazon sites across their region, and have established external relationships, or the ability to quickly establish relationships, with local reporters, content creators, stakeholders, and community leaders. Internally, you will need to work cross functionally with other communications, public policy, economic development, and business teams as well as with employees to craft compelling stories for external consumption.

To be successful in this role you will need excellent communications skills, writing ability, initiative, and a talent for collaboration. You should have experience delivering results with high standards under tight deadlines, and be comfortable and confident as an on-the-record and on-camera spokesperson and the face of Amazon in your territory. Creativity and flexibility are a must, as well as knack for jumping in on projects where needed.

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Develop and manage the execution of external earned storytelling in cities with Amazon sites, such as high-visibility operations and corporate building milestone events, community donations with local elected officials, press facility tours and filming opportunities, and other media relations activities. You will recommend strategies to secure positive coverage, build Amazon’s reputation, and amplify content.
Collaborate with communications teams across Amazon to support their local news announcements
Write, develop, and manage approvals for news releases, media advisories, reporter and content creator (such as podcasters and influencers) pitches, fact sheets, spokesperson talking points, and related media materials
Successfully manage complex, fast-moving, and unexpected communications challenges, and deliver communications counsel to internal executives on both short- and long-term challenges and opportunities
Build and maintain relationships with key traditional and non-traditional media including social media influencers, podcasters, and bloggers
Solid ability to work collaboratively with multiple-stakeholder teams
Effectively represent Amazon as a spokesperson via print, radio, tv, and podcast interviews

About The Team

The U.S. Field Communications Team (FCT) is comprised of local media experts embedded across the country in key priority locations. The FCT is tasked with protecting and enhancing Amazon’s corporate reputation in local communities across the U.S. The vision for the FCT is to create a steady drumbeat of Amazon storytelling – from helping teams across Economic Development, Public Policy and the Communications organization announce new investments, products, and services to forging strong relationships with local leaders that enable us to find and tell human interest stories. While our direct relationships with journalists helps us place, shape, and drive stories in earned media, we also work alongside our owned and paid colleagues to deliver integrated communications tactics to widen our content’s reach and deliver bigger, better results. We sit between the business and journalists, often managing the complex needs of both, always seeking the best possible reputational outcome for Amazon. Our role is to position Amazon as a force for good in communities, challenging myths about what it’s like to work at Amazon, while promoting our positive impact on society and the planet.

Basic Qualifications

7+ years of recent professional communications or public relations experience
Bachelor's degree in communications, public relations, or a related field

Preferred Qualifications

High acumen and experience with PR crises management
Research and integrate industry news, trends and compelling angles into PR programs
Acute awareness of the local socio-political landscape, and keen insights into local community concerns/issues

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

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With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

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6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

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8. HOW TO PRIORITIZE WORK?

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9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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DISCLAIMER

Regional PR Manager, U.S. Field Communications Team ID-12864

Other Jobs You May Be Interested In

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

5. HOW DO YOU PROCESS INFORMATION?

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

8. HOW TO PRIORITIZE WORK?

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?