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Paid Social Ads Strategist (Remote) ID-12119

April 19, 2025

Paid Social Ads SpecialistWhat we're looking for

Are you a Paid Social Ads expert with a knack for scaling eCommerce brands through strategic, high-impact campaigns? Do you thrive in fast-paced environments, love experimenting with new growth strategies, and want to make a real impact on client success? If so, we'd love to have you on our high-performing team as a Paid Social Ads Strategist.

This isn't just another agency roleit's a chance to join a tight-knit team that specializes in driving real revenue growth for disruptive eCommerce brands. We foster a culture of learning, innovation, and results-driven marketing, and we're looking for someone who's eager to grow with us.

We strongly value diversity and believe that a team with a variety of backgrounds, perspectives, and experiences leads to better insights, strategies, and outcomes.

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What you'll do

Plan, launch, and optimize paid ad campaigns across Meta, Pinterest, Reddit and TikTok
Develop, test, and refine ad creatives, audiences, and messaging to maximize performance
Ensure all funnels, websites, and tracking tools are set up correctly before launching traffic
Analyze campaign data, identify trends, and make real-time adjustments to improve results
Collaborate closely with Account Managers and the Strategy Team to scale client accounts
Take a proactive approachidentify gaps, action items, or pivots needed before they become problems
Request and source creative assets from clients, social channels, or internal teams
Ensure ad relevanceno outdated, out-of-stock, or off-season products running in campaigns
Provide data-driven recommendations for improving ad performance, budgets, and client strategies
Deliver insightful reports on key performance metrics, campaign insights, and next steps
Stay ahead of industry trends and continuously test new strategies, placements, and ad formats

What you'll bring to the table

1-2 years of experience managing paid Meta & TikTok ads (eCommerce experience preferred)
Proven ability to manage multi-level paid ad funnelsbeyond just boosting posts
Strong understanding of digital marketing, paid traffic, and conversion funnels
Hands-on experience with Meta Product Catalogs & Dynamic Product Ads (DPA)
Analytical mindset with a passion for testing, optimizing, and scaling campaigns
Excellent problem-solving, critical thinking, and communication skills
Highly proactiveanticipates needs and drives strategy without waiting for instructions
Ability to give clear direction on what's needed in an account to improve performance
Strong responsiveness and adaptability in a fast-moving environment

Why you'll love working with us

Benefits & Culture

At Go Fish, we strive to create a workplace that inspires creativity, innovation, and impact. We believe in fostering an environment where everyone feels included, valued, and empowered to contribute their unique perspectives. Our culture is built on trust, accountability, and collaboration, encouraging our team to take ownership, drive results, and push boundaries while supporting one another in both personal and professional growth.

We offer a flexible and balanced work culture that allows you to work remotely or in a hybrid setting, but with that flexibility comes responsibility. We're looking for self-motivated, proactive individuals who bring fresh ideas and are willing to go above and beyond when needed.

We are proud to be an equal opportunity employer, dedicated to diversity, inclusion, and belonging. We know that when our team members can be their authentic selves, they become more confident, creative, and productiveand that's what makes our community thrive.

Perks & Benefits

Comprehensive health benefits
Unlimited PTO for work-life balance
401(k) with company match to support your future
Company-paid life insurance for peace of mind
Flexible remote or hybrid work environment

If you're looking for a dynamic, collaborative, and forward-thinking team where you can make a real impact, we'd love to hear from you!

Guidelines for your application

What We Need: Alongside your resume, craft a one-page cover letter that gives us some perspective into your unique journey and passion for this role. Don't forget to mention your salary expectations.

Handling Attachments: Some platforms can be tricky. If limited to one file, combine your resume and cover letter. Bonus points for work samples links in CVs or resumes are good, too!

The Weight of the Cover Letter: It's more than just a formality it's our first introduction to you. Make it count. Without it, your application won't be reviewed.

Note on Quick Apply': This feature can sometimes miss essential details. Ensure all our requirements are met incomplete applications won't progress.

Adherence to these guidelines is paramount.

Missing out will cost you a spot in the process. And then, we all miss out. And that bums us out. Don't bum us out. We value attention to detail, and this is your chance to show that off.

We appreciate the effort you put into your application and look forward to getting to know you better!

Please note that a job offer for this position will be determined based on many factors, including experience, unique skill set, other qualifications, location, and various business and budgetary considerations.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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Paid Social Ads Strategist (Remote) ID-12119

Other Jobs You May Be Interested In

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

5. HOW DO YOU PROCESS INFORMATION?

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

8. HOW TO PRIORITIZE WORK?

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?