Industry Product Marketing Manager, Healthcare & Life Sciences ID-8524
Job Description
Welcome to Amazon, where we are constantly pushing the boundaries to revolutionize the way people live and work. As the Industry Product Marketing Manager for Healthcare & Life Sciences, you will play a pivotal role in shaping the future of these industries by driving the marketing strategy for our innovative products and services. We are seeking a dynamic and experienced individual who is passionate about the healthcare and life sciences space, with a strong understanding of industry trends and customer needs. Join us in our mission to transform healthcare and improve lives globally.
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1. Develop and execute marketing strategies for Amazon's healthcare and life sciences products and services, in line with the company's overall goals and objectives.
2. Conduct market research and analyze industry trends to identify opportunities for growth and to stay ahead of the competition.
3. Collaborate with cross-functional teams to develop and launch new products and services that meet the needs of healthcare and life sciences customers.
4. Create compelling messaging and positioning for Amazon's healthcare and life sciences offerings, ensuring that it resonates with target audiences and effectively communicates the value proposition.
5. Lead the development of marketing campaigns and initiatives to drive product awareness, adoption, and customer engagement.
6. Build and maintain relationships with key stakeholders, including industry partners, thought leaders, and customers, to understand their needs and gather feedback.
7. Monitor and analyze product performance and customer feedback to identify areas for improvement and inform future marketing strategies.
8. Stay up-to-date with industry news, regulations, and technology advancements to proactively identify opportunities and challenges for Amazon's healthcare and life sciences products and services.
9. Manage a team of marketing professionals, providing guidance and support to achieve marketing objectives and foster a culture of collaboration and innovation.
10. Represent Amazon at industry events, conferences, and speaking engagements to raise brand awareness and promote our healthcare and life sciences solutions.
11. Continuously evaluate and optimize marketing tactics and channels to maximize reach and impact.
12. Collaborate with the sales team to create sales enablement materials, including presentations, case studies, and product demos, to support customer acquisition and retention efforts.
13. Maintain a deep understanding of Amazon's healthcare and life sciences products and services, as well as the competitive landscape, to effectively communicate the value of our offerings to customers and stakeholders.
Where is this job?
This job is located at Dallas, TX, USA
Job Qualifications
• Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
• Minimum Of 5 Years Experience In Product Marketing, Preferably In The Healthcare Or Life Sciences Industry.
• Strong Knowledge And Understanding Of Healthcare And Life Sciences Market Trends, Technology, And Regulations.
• Proven Track Record Of Successfully Launching And Managing Products In The Healthcare Or Life Sciences Industry.
• Excellent Communication And Presentation Skills, With The Ability To Effectively Collaborate With Cross-Functional Teams And Stakeholders.
Required Skills
• Strategic Planning
• Data Analysis
• Market Research
• Product knowledge
• Content Creation
• Brand management
• Product Launch
• Competitive analysis
• Product positioning
• Market segmentation
• Messaging And Positioning
Soft Skills
• Communication
• Conflict Resolution
• Emotional Intelligence
• Leadership
• Time management
• Interpersonal Skills
• Critical thinking
• Teamwork
• Adaptability
• Problem-Solving